Launch & Showcase
FYI Houston™ presents the 4th Annual Fall Launch Party – October 15th, Houston, TX.
FYI Houston is on schedule to celebrate the 17th seasonal issue launch on October 15th in Houston, TX. This event will celebrate the continuing success of bridging the gap in Houston’s underground for four consecutive years. As the staff gears up in preparation for the next issue, let us reflect on the journey of FYI Houston.
FYI Houston released the first quarterly issue in fall 2012. The initial magazine used the tagline, “Your Source for Underground Entertainment”. This issue highlighted many of Houston’s underground entertainers, most being local acts, and others who were visiting Houston during the time of publication! Unlike today, the staff did not originally plan a launch party, but only celebrated the launch with a party among staff; who were successful in providing a straight-forward platform of exposure for underrepresented Entertainers.
The staff began to cover entertainment, fashion, and businesses; providing a diverse platform of exposure for more underrepresented individuals, and not only entertainers. These changes urged the staff to change the tagline to “Your Source from the Underground”. This tagline described the stories and write-ups of those underrepresented individuals considered, “Underground”; and together “We are Underground”!
This change also sparked the conversation to host a launch party with each seasonal issue, allowing the staff to embark on the annual launch and showcase series. This year we will complete our 4th year, and gear up for our 5th Annual Launch & Showcase series. Attendees value the networking opportunities, leaving with new projects and relationships with the FYI Houston’s current and past staff, supporters, features, partners and sponsors, advertisers, bloggers and more.
For more information, please contact us here.